
BOOCHING BREW
Booching Brew Kombucha is a small-batch kombucha brand dedicated to crafting delicious, health-focused beverages. Rooted in creativity and a passion for wellness, their identity reflects a vibrant, approachable personality that resonates with kombucha enthusiasts.
PROJECT SCOPE
Logo Refresh
Label Design
Brand Development
Brand Objective
To refine Booching Brew’s existing logo and develop a clean, consistent brand identity that resonates with their health-conscious audience.
The project included reworking the logo, refreshing their label design, and creating a versatile system for packaging and branding touchpoints.


APPROACH
The logo was refreshed with cleaner lines and improved typography to maintain the brand’s playful yet professional tone. A natural color palette was chosen to highlight the product's freshness, while the label design was recreated to be clean, engaging, and shelf-ready.
The updated branding was designed for flexibility across packaging and promotional materials.


RESULTS
The refreshed logo and cohesive label design gave Booching Brew Kombucha a stronger, more polished identity.
The updated look has enhanced shelf appeal and provided a consistent, recognizable presence that connects with its audience both in-store and online.

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